How to Build a Reputation When You’ve Just Started Your Business

Improve your online image

Make sure you have a clean and professional website. It doesn’t have to be overly fancy or win awards, it just needs to look clean and professional.

Please also use a professional email e.g


Highlight your experience

One way you could do this is on your LinkedIn and about page of your website.

Communicate clearly and confidently

Make sure you perfect your pitch before you network.

Get client reviews

Offer your services for free or at a discounted rate to get people in the door. Or contact people you’ve worked with in the past. Offer them an incentive.

Get free online press

Pitch an interesting story to your local newspaper or contact a popular blogger that appeals to your target market and get them to write an interesting story, review or interview with you. Once you’ve got this done, get their logos on your Media page of your website. Eg. As seen on Glamour Magazine. This will impress people.


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